
02 / Branding
Meridian House
A fashion-forward identity system that turns a hospitality brand into a place people can feel before they arrive.
Meridian House · 2024 · Creative Director · Identity System
- Client
- Meridian House
- Year
- 2024
- Role
- Creative Director · Identity System
Meridian House was positioned as a destination with a point of view. The identity combines a confident wordmark, a warm visual rhythm and a campaign system designed to travel across spaces, screens and social.
Disciplines
- Brand Identity
- Campaign
- Brand Management
- Creative Direction
Credits
- Brand strategy
- Identity design
- Art direction
- Campaign system
- Brand rollout
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